Leadership and Professional Communication

A B.A. in Communication is the #2 most Loved Degree by Employers according to an article by Terence Loose, on the Yahoo Education! website

If there's one thing we love to do in this age of the Internet, it's communicating. With everything from Twitter and Facebook to chat rooms and blogs blasting us every minute of every day, a degree in communications seems relevant.

The "Hard Times" report found a 7.4 percent unemployment rate among recent grads of communications. And the unemployment rate for experienced grads was even lower at 6.3 percent.
What's behind these strong numbers? Carnevale says communications is growing even though print journalism is not. He adds that "communications includes a lot of the Internet stuff and a lot of the institutional work."
Heathfield echoes this optimism, saying that a specialization in social media could help make you marketable now and well into the future. "But if you only do paper print advertising, you're a dinosaur," she warns.
January 18, 2013
The BA in Leadership and Professional Communication provides students with the ability to compare perspectives and theories of organizational communication in the context of leadership and professional development.  Additionally, the degree provides students the education to demonstrate analytical and applied skills in professional communication contexts to work toward leadership positions and career advancement while appreciating how different worldviews impact organizational communication as it relates to diversity, ethical communication, and personal and professional growth.
Required courses:
  • Introduction to Leadership and Professional Communication
  • Interpersonal Communication
  • Advanced Public Speaking
  • Small Group Communication
  • Business and Professional Communication
  • Organizational Communication
  • Intercultural Communication
  • Crisis Communication
  • Leadership and Professional Capstone Experience (1 semester hour)

Choose from 3 of the following for Elective Courses:

  • Health Communication
  • Media Studies
  • African American Rhetoric
  • Persuasion
  • Advocacy
  • Political Communication
  • Advocacy
  • Gender and Communication
  • Popular Culture


What Can You Do With a B.A. in Leadership and Professional Communication?

Many of our students go on to success in graduate school (including law school) or careers in business, government, and the media field. For instance, recent graduates have secured the following exciting positions:

  • Assistant Vice President TRICARE Compliance, Blue Cross Blue Shield of South Carolina, Kathy Norton ‘07
  • Deputy Media Lead, Dynamics Research Corporation contractor supporting the Office of Communications, Asst. Secretary of Defense (Health Affairs), Dana McCullough ‘08, Dana McCullough ‘08
  • Vice President and General Manager WOLO-TV, Columbia ABC affiliate, Chris Bailey ‘08
  • Ph.D. Student, Louisiana State University, Jade Huell ‘06
  • Ph.D. Student, University of Illinois, Anita Mixon ‘09
  • Law Student, University of South Carolina, Donna Tillis ‘11

Here are some additional job options for college graduates with a degree in Communication Studies:

  • Public Relations
  • Corporate Communication
  • Public Information
  • Mediation Specialist
  • Speech Writing
  • Fund Raising
  • College Recruiting
  • Non-Profit
  • Human Resources Manager
  • Political Campaign Direct
  • Media Buyer
  • Legislative Correspondent
  • Lobbyist
  • Communication Consultant